What is the story you are trying to tell? What is the experience you want to create? What is the message you want to communicate? What is the idea you want people to understand on such an emotionally visceral level that you are effortlessly creating brand ambassadors who walk away from your event hungry to engage their spheres of influence?
This is more than just branding. This is ideation.
This is about engaging on a level of critical thinking, analysis, and attention to detail that drives a brand’s architecture. This is about clock-building versus time-telling. We are in it for the long-haul.
SOCIAL INNOVATION & THOUGHT LEADERSHIP into ACTION
You may be an established fortune 500 company, a start-up poised to disrupt a traditional industry, an NGO that is drawing critical attention to an understated global issue, or a government ministry that is driving toward solutions to deliver public services more effectively. It really doesn’t matter. What matters to us, simply, is that you are not afraid to ask the big questions.
As a company or organization why do you do what you do? Why should people care? How do you intend to change the world? What is the legacy you intend to leave in 30 years time? Who represents the thought leadership in your industry and influencers outside? How do we align the right stakeholders around your vision? How do we move from a conversation about ideas to a concrete plan of action.